The latest numbers are available, and there are now 5.5 billion people who own phones. That’s about 75% of the human race! Nearly half of the phones are smartphones. 82% of all new smartphones and 76% of cumulative smartphones are Android. These numbers are even more massively skewed outside of North America and Europe.
If you’re creating software for ICT4D or language development, Android is what your audience is using. Just sayin’…
Let’s also not forget that there’s a lot of feature phones out there, too. SMS & Java apps can reach a large audience, too.
INSTALLED BASE OF SMARTPHONES BY OPERATING SYSTEM AS OF 30 JUNE 2015
Rank . OS Platform . . . . Units . . . Market share Was Q1 . Main Manufacturers of current base
1 . . . . Android . . . . . . . 1,730 M . . . 76 % . . . . . . ( 75%) . . . . . . Samsung, Huawei, Sony, ZTE, LG, Lenovo/Motorola, Xiaomi, Coolpad, TCL-Alcatel
2 . . . . iOS . . . . . . . . . . . 449 M . . . 20 % . . . . . . ( 20 %) . . . . . . Apple
3 . . . . Windows Phone . . . 46 M . . . . 2 % . . . . . . ( 2 %) . . . . . . Microsoft(Nokia), Samsung, HTC
4 . . . . Blackberry . . . . . . 24 M . . . . 1 % . . . . . . ( 1 %) . . . . . . Blackberry
Others . . . . . . . . . . . . . . 30 M . . . . 1 %
TOTAL Installed Base . 2,284 M smartphones in use at end of Q2, 2015
Source: TomiAhonen Consulting Analysis 10 Aug 2015, based on manufacturer and industry data
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